Digital product success is difficult to prove in enterprise environments.
Grounded in our PhD research, we turn assumptions about adoption and business value into decision-grade evidence.
Learn more about our framework.
Value does not come from mere usage.
When software is mandatory, people use it because they have to — not necessarily because it helps them do their work better. As a result, usage metrics can look healthy while the actual value quietly declines. Login counts and time-in-system cannot distinguish meaningful adoption from reluctant compliance.
Adoption is often treated as a project milestone rather than an ongoing management responsibility. Once the system goes live, success is assumed instead of continuously evaluated. The result is a managerial blind spot where healthy usage metrics create the illusion of success while the real business outcomes remain unknown.
Built through research. Designed for practice.
Evonate stands on two foundations. One is an Industrial PhD that set out to open the black box of mandatory software use. The other is more than two decades of building and leading the enterprise systems people are required to use — and answering for whether they paid off. Research gave us the instruments; practice gave us the questions. Both were shaped alongside some of the Nordic region's most complex enterprises.
How do you know whether your digital product is creating the value it was intended to create when employees are required to use it?
FARO translates our research into a practical framework for measuring and managing adoption beyond usage. It helps organisations understand employee experience, identify the metrics that matter, and make better product decisions over time.
Explore FAROWork with the people who built it.
Every organisation is different. We help you read adoption where you are — with the model, the instruments and the experience behind them.
Work with us
We help organisations assess adoption, identify improvement opportunities, and build a long-term adoption strategy. Through advisory services, workshops, speaking engagements and MasterClasses, we help teams turn insight into action.
Start a conversationThe people who opened the black box.
Evonate was founded by Thomas Ove Rasmussen after years of seeing the same problem: organisations knew their software was being used, but not whether it was creating value.
The methods grew from a four-year Industrial PhD by Cecilie Caroline Falch, with Thomas as industrial adviser and deeply involved in the day-to-day research. Today, Evonate turns that work into practical methods for measuring, understanding and improving adoption.