Speaking Engagements

SPEAKING ENGAGEMENTS

Keynotes, executive sessions, and workshops on adoption, behavior, and value realization in enterprise software environments.

The Illusion of Success

Enterprise software is often declared a success the moment it goes live. But when usage is mandatory, traditional metrics like logins, clicks, and activity can create a dangerous illusion: the system appears successful while real adoption quietly fails underneath.

In this thought-provoking keynote, Cecilie Caroline Falch and Thomas Ove Rasmussen explore why organizations struggle to realize value after go-live — and how leaders can rethink adoption through the lens of behavior, business outcomes, and adoption intelligence.

Drawing on insights from a 4-year Industrial PhD inside a global enterprise, this session challenges conventional thinking around digital transformation, software success, and value realization.

Ideal for leadership teams, product organizations, transformation programs, and digital change initiatives.

Get an one-page overview of the session, including the core themes, key discussion points, intended audience, and practical takeaways for leadership and transformation teams.

Bringing Adoption Intelligence to Your Organization

Every organization faces different adoption challenges. That is why our speaking engagements can be tailored to your specific context, audience, timeframe, and budget.

Whether you are looking for an inspiring keynote, an executive briefing, or a deeper workshop session, we design each engagement to create relevant and meaningful conversations around adoption, behavior, and digital value realization.

Reach out for a non-binding dialogue and tailored proposal.

The Team

Thomas Ove Rasmussen & Cecilie Caroline Falch has for the past 4 years researched, studied, and explored the black box of mandatory software use. We want to help organizations solve the right problems, drive innovation, and scale with purpose—bridging business, technology, and human insight.